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Week Ending May 23, 2010:
Direct From 1972, The Rolling Stones
Posted 20 minutes ago by Paul Grein in Chart Watch
"The Rolling Stones' 1972 classic Exile On Main St. re-enters The Billboard 200 at #2, just behind the latest Glee album, which debuts at #1. The last time Exile was in the top 10 (Aug. 19, 1972), Richard Nixon was President, the Carpenters were on top and Maude was a month away from its debut on CBS.
Exile is only the second catalog studio album to rank among the two best-selling albums in the U.S. in the Nielsen/SoundScan era. It follows Michael Jackson's Thriller, which, as a catalog album, sold enough copies to reach #2 twice (first with the Thriller 25 reissue in February 2008 and again after Jackson's death in June 2009).
Three other catalog studio albums sold enough copies to place in the top five. Pearl Jam's Ten sold enough to reach #5 in March 2009. The Beatles' Abbey Road and Sgt. Pepper's Lonely Hearts Club Band sold enough to hit #3 and #5, respectively, in September.
I use the term "studio album" to exclude a pair of Christmas albums (Kenny G's Miracles-The Holiday Album and Josh Groban's Noel) and a pair of greatest hits sets (Michael Jackson's Number Ones and The Essential Michael Jackson) which also made the top five as catalog albums.
Exile is 38 years old, which makes it one of the oldest albums ever to rank among the 10 best-selling albums in the country. But it's not the oldest. All five Beatles albums that ranked among the 10 best-sellers in September were older. Those albums were 1965's Rubber Soul, 1966's Revolver, 1967's Sgt. Pepper's, 1968's The Beatles (The White Album) and 1969's Abbey Road.
Exile was re-released in a range of configurations tailored to every interest level (and budget!). There was a standard remastered album, a deluxe version with 10 additional tracks and a super-deluxe boxed set. These albums sold a combined total of 76,000 copies. In addition, Target had an exclusive on an album containing just the 10 bonus tracks. That album, Exile On Main St. Rarities Edition, sold 15,000 copies and bows at #27.
Some may wonder why the Stones didn't hold off for two years until the 40th anniversary of Exile for this re-release. Re-releases of classic movies are usually tied to anniversaries that are divisible by five. The answer is that there is deep concern in the industry that there will be less of a market for albums two years from now than there is now.
Exile debuts at #1 in the U.K. The album also topped the U.K. chart back in 1972, though surprisingly it stayed on top for only one week. The album was booted from the top spot after a single frame by a K-Tel collection, 20 Dynamic Hits.
Exile On Main St. first entered The Billboard 200 at #10 on June 10, 1972. It was the only album to debut in the top 10 that year. The album shot to #1 in its second week. Exile spawned a pair of top 30 hits, "Tumbling Dice," which was later revived by Linda Ronstadt, and "Happy," which featured a rare lead vocal by Keith Richards.
Matchbox Twenty paid homage to Exile (and tweaked their own vanilla image) with the title of their 2007 album Exile On Mainstream.
Most of you probably know that until December, catalog albums were barred from The Billboard 200, even if they sold enough copies to make the top 10 (or #1, in the case of Number Ones). That's why I use stilted phrases like "ranked among the 10 best-sellers" and "sold enough copies to reach the top 10." I'm glad The Billboard 200 now actually lists the 200 best-selling albums in the country, no matter their age."